The Wall Street Journal reports, “40% of all executives leave their jobs within 18 months.” And every one who does potentially causes serious long-term career damage. Continue reading 'Job security your way'»
Posts tagged: personal brand
Executives: Create your personal brand to self-insure against economic downturn and the job hopping label
Career management for six figure executives is about building and maintaining a personal brand. Take it from Audi and Iron Man. Sales for the very high priced custom-made car jumped 10% after the release of Tony’ Stark’s latest adventure. It’s about product placement. It isn’t about one incident on your resume.
Today, I received a request for information by a reporter doing a piece on job hopping. His premise, all too familiar, is that the current economy = job hopping.
Of course, this contrarian takes exception to that concept because I know many people who were laid off had been in their jobs for more than three years; layoffs and company closings are equal opportunity career killers.
How’s your personal brand doing? Have you Googled yourself lately to see where you land and why? If you aren’t coming up on page one for your domain, get blogging. Don’t forget to log off any Google products including Gmail before you search on your name. Continue reading 'Did you blog today?'»