So you want to know about corporate culture? What do you think it is? Is it all the trash and treasures you offer your teams? Is is the informality and dog friendly environment? Is it the long maternity leave and open ended vacation days? Bet not!
Entrepreneur defines Corporate Culture as: A blend of the values, beliefs, taboos, symbols, rituals and myths all companies develop over time.
While this definition is loose and can be interpreted variously, I have witnessed successful companies focus on success. That is their culture. The rest is backfill.
At the end of the day, your people stay with your team or company because they can be successful. Your corporate culture and the environment you create is based on what you do to help your people be successful, how you define success and how you reward success. And mostly, how you facilitate that success.
One of my favorite companies retains “A” players with long tenure not because of any trash and treasures – which are minimal. They are there because they have a clearly defined role, the resources to accomplish that role and the authority to execute what they believe is important for their success. Success is touted, acknowledged and most important, expected. Not successful? Ask for help. Still not successful? Leave. The lowest 10% of achievers are asked to leave, annually. No dead wood here.
The corporate culture is Success. While it is always fascinating to learn about trash and treasures, vacation policy and dogs at work, the real measure of a corporate culture, for an Executive, is how decisions are made. Are they empowered? How are they measured? How do they measure their direct reports? How one accomplishes is far more important than sugar snacks and ping pong tables.
The most important question Executives may ask of themselves and each team member, is, “How will I know when I (you) have succeeded?” The best companies define that success with measurable outcomes; deliverables.
How do you measure success? How do you reward it? Share your own experiences.